Exciting signage for distinctive new WR Partners branding

PROJECT DETAILS IN BRIEF

>>PROJECT 
Site signage at six offices of WR Partners following creation of new visual identity. 

>>BRIEF 
Refurbish and replace a wide variety of site signage incorporating distinctive new branding and corporate colours. 

>>DESCRIPTION 
Refurbish existing single and double sided Totem signs to identify buildings. New post and panel signs for directions and identifying car parking. New building signage including acrylic letters, sign trays with self adhesive vinyl graphics and projecting hanging signs. Window frostings with stencil and profile cut logos for both privacy and identification.    


Following a major rebrand, WR Partners, formerly known as Whittingham Riddell, needed comprehensive site signage to display their strong new visual identity. Kyoti Graphics were delighted to complete the signage project across their six sites located in Shropshire, Wales and Cheshire. WR Partners is a leading firm of Accountants, Business Advisors and Tax Specialists, with over 120 years heritage and employing more than 180 people.

 

Each of the six sites required a site survey to review access and existing signage specifications, before establishing a timeline for production and installation that married with the new brand launch. WR Partners had a variety of single and double sided totem signs refurbished and repositioned where a more prominent position was needed. This upcycling was more cost effective than replacement, and also reduced the overall environmental impact of the project by reusing existing materials. New post and panel signs and building signage, all painted in their distinctive new brand colour of rose coral and finished with the black WR Partners brand logo and device. The site signage was positioned at each site to give clear identification to the buildings and sign post site specifics including staff and visitor parking. The signage is distinctive, carefully chosen across all six sites to enable coordination and ensures WR Partners new visual identify is communicated very effectively.

 

Heather Rees, WR Partners said “Kyoti were professional and helpful throughout. We’ve had lots of positive feedback on the signs since installation. ” Rob Evans, Kyoti Graphics added, “we loved working on this project across the sites and with such a bold and exciting new branding.”


WR-Partners-Acrylic-Building-Letters-800x800.jpg WR-Partners-Post--Panel-Wrexham-800x798.jpg WR-Partners-Sign-Tray-Wrexham-800x800.jpg WR-Partners-Totem---Copy-793x800.jpg